Stat of the week – Smartphones and in-store purchasing

By Martin Ray

Stat of the week – Smartphones and in-store purchasing

This ‘stat of the week’ is about smartphones and purchasing. According to Google, 82% of smartphone users say they consult their phones on purchases they are about to make in a store.

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Martin Ray
Chief Analyst & Digital Strategist since 2011. Martin helps clients interpret how online and digital impacts their business, and how to plan and execute a strategy to achieve maximum results in the digital age.
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