Podcast with Biolin Scientific: Product Marketing then and now

By Martin Ray

Podcast with Biolin Scientific: Product Marketing then and now

The other week Lise-Lott Schönbeck from Biolin Scientific visited us at Zooma, to share her experiences and thoughts regarding product marketing and management then and now.

We sat down to have a chat with Biolin Scientific's Marketing & Product Management Director, Lise-Lott Schönbeck, whose 10 years of experience in product marketing has given her in-depth understanding of what works and what doesn't.

Feel free to listen to the podcast below and find out what the main challenges of the "new" way of working are and how to measure success.

Do you want to get more insights about the future of online and digital?

I want to talk to an expert!

Martin Ray
Chief Analyst & Digital Strategist since 2011. Martin helps clients interpret how online and digital impacts their business, and how to plan and execute a strategy to achieve maximum results in the digital age.
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