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Thoughts, facts, and knowledge
There are some simple things you can do to make your text rank better in the SERPs. Here is a checklist with 17 of them.
Should you revise your inbound strategies just because Google updates its tools?
Learn to increase your click through rates from the SERP and social shares.
Is it possible to create content that persuades us to read? The short answer is yes. And the keys are reviled in this post.
Time to create content that will be found, read and shared? This, the first post in a series, is on the essence of an online text; its keywords.
Inbound is about providing answers and solutions to your personas’ questions and problems. And there are multiple ways of delivering those clarifications online. This post focuses on podcasts and why those can be truly effective.
Reporting & Analytics
Everyone loves a holiday and some people are entitled to more than others. Are swedes more privileged than most? Here are the real figures!
Don’t miss Seth Godin on personal branding and how to manage the always-appearing impostor syndrome.
We live in a cross-device world. Planning for a flexible use of the services that come along requires insights. Listen and learn!
In this fast moving world, it’s sometimes good to get a reminder of the craftsmanship and effort that used to go into things...
What can you do to keep the integrity of your company while inviting new employees to contribute to growth?
What makes new products successful? Get the answer legendary Apple co-founder Steve Wozniak.
Is your job title impossible to describe in an elevator-pitch? You’re probably a person of many talents...
Are there any gains for small businesses by going digital? A way to leveling is to be at least one step ahead of your competitors.
Thanks to Google’s algorithm Penguin, there's been major changes in the way to work with on-page optimisation during the last year ...