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Video is an excellent marketing tool - but if you want to make the most of it, you need a decent script.
Content could be categorised by format, e.g. article or video. But, it could also be categorised by its purpose – content types. Here is how you could think!
The main criterion for quality is that the content is relevant to the recipient. But will relevance be enough for creating quality content? Here are some things you should consider.