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The Onlinification Hub

CRM

The benefits of customer relationship management

CRM is essential for a competitive sales process - in this article, we share some of the main benefits we've discovered through our CRM work.

Digitalisation

What is digital readiness?

What is digital readiness, and how can your company achieve it? That's what we discussed in a pod episode - which we've summarised here. Enjoy!

CRM

HubSpot CRM: Pros and cons

If you're considering investing in HubSpot CRM, read our guide first to find out what it has to offer.

Digital sales

Digital sales: Modern lead generation in B2B

What's the best way for a sales team to generate leads in 2021? As always, relevance is key.

Sales enablement

Sales enablement - Necessity or extravagance?

Sales enablement - is it a must-have, or just a good-to-have for your sales team?

HubSpot

HubSpot Marketing Hub: What's included?

If you're considering testing HubSpot's Marketing Hub, you can get the information you need to make a decision in this article.

Customer journey mapping: How to do it

How to understand and map out the customer journey to increase the efficiency of your funnel and keep existing customers satisfied

Email marketing

Email marketing: HubSpot tools

How does HubSpot match up against its competitors when it comes to email marketing tools? Get an overview in this article.

CRM

What is customer relationship management?

CRM doesn't just mean software - it's also a whole way of thinking that can help your business serve customers better.

Customer satisfaction

Optimising your customer journey: Keep it simple!

Keep it simple!

Email marketing

What is email marketing?

What is email marketing, anyway? Get an understanding with this article and find out what you need to have in place before launching a campaign.

Digital transformation

Digital onboarding: Tips for introducing new employees

The rise of remote work means you may need to onboard your new employees digitally. Here are some tips to help this process go as smoothly as possible.

Social media

It's time for B2B CEOs to embrace online

CEOs need to get started using online and digital as a core part of their work - if you're a CEO, find out how to do it in this article.

Email marketing: Advantages and disadvantages

Have you ever received marketing emails? If so, you probably have an opinion of whether it was successful. Find out how to ensure success in this article.

Social media

Clubhouse vs podcasts: What you need to know

If you're looking to get started with audio content, where should you focus your resources? In this article, I offer some answers.

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