With more than 700 million users around the world, LinkedIn is a massive networking platform with an excellent opportunity to represent your company. But if you want to make the most of its potential, you need to know how the LinkedIn algorithm works and how to outsmart it.
Therefore, I have compiled some tips on how to optimise your company updates and get the best return on your LinkedIn investment.
Feel free to re-use this presentation with your own branding to educate your colleagues.